Kiss the Dirt contributes to the overall prosperity of all related parties. We value long term relationships and sustainable business practices ahead of fast, or continuous, growth in size.


The producers we want to work with are not likely to fit into singular definitions as to vinicultural practices. We do not subscribe to any dogmas, or think that one approach is of more value than another - it all depends, on individual circumstances.

We prefer working with small scale family producers - ‘small’ or ‘family’ not as a guarantee of quality as such, but rather as almost a prerequisite in allowing (long term) quality to be the foremost consideration. Our experience also suggest that businesses of similar nature and size tend to work well with each other.

We value growers who are in tune with the vineyards, and adopt to varieties and practices that suit their sites. We also appreciate winemakers who employ a hands-off approach in the winery when possible; one that guides the wine through stages rather than making it into something that it wasn't meant to be. The German word Kellermeister, cellar master, might offer an insight to our thinking here.

We value sustainability, but the concept should be about much more than, for example, isolated practices in the vineyard.  It should be a long term view of minimising use of energy and harm to everything involved in producing a bottle of wine, right through to the person enjoying the wine.

What we find is often missing in conversations around sustainability is the society. We want to support practices which allow vinicultural neighbourhoods to not only survive, but to blossom and develop long term. We should also contribute to discussions on how we source, sell and buy wines at large.


No matter how technically brilliant the wine, it must in the end be delicious and bring pleasure, regardless of its price. Next to this, all other aspects pale in importance, not to mention that they tend to be about highly subjective matters that we should never argue over.

There are lots of ways to produce wines of character, and with a sense of time and place. Some producers might push for daily innovations while others hold on to ancient practices, and the two can happily co-exist.

We don't find monumental wines that impress from the first whiff to be of higher quality than those that speak with a kinder and softer voice - body and volume in a wine are for us characters, not quality factors.


We believe that the best of Australian wine is yet ahead us.


While we champion Australian wines, we also feel that we all should all stay open to the thought that Australia is unlikely to be going to be good at everything. We can all learn everyday through conversations and exchanges of ideas while working in trade and in front of the public. Open conversations amongst the trade and with our common customers will long term contribute positively to a distinctly Australian wine culture, one that is built on self-knowledge: a confidence in our strengths, tastes and preferences, a wine culture of our own.


Professional. Profitable. Family owned.


Our intention is to remain a professional small scale family owned business that trades in authentic and delicious wines. We want to contribute to the overall prosperity of all related parties, and value long term relationships as well as sustainable business practices ahead of continuous growth (if the two should present conflicts of interest).